The Contact Fields page allows you to customize the information you collect and store for each contact. This flexibility helps you organize your contacts better and tailor your WhatsApp marketing campaigns effectively.

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Adding New Custom Contact Fields

You can add new custom contact fields anywhere in your existing contact form - either before or after an old contact field. This helps maintain the logical order of your data collection.

When adding a new field, you must:

  • Give a label to your new contact field so it’s clear what information it holds (e.g., “Preferred Language,” “Customer Type,” or “Birthday”).
  • Choose a form component type that fits the data, such as:
  • Input (for specific data type)
    • Text (for general text input)
    • Number (for numeric values)
    • Email (to collect valid email addresses)
    • URL (to collect website or link addresses)
    • Date (for selecting dates only)
    • Time (for selecting time only)
    • Date & Time (for selecting both date and time together)
  • Text area (for longer text input)
  • Select box (for predefined options)
  • Checkbox (for yes/no or multiple selections)
  • Decide whether the field is required or optional to control how your users fill out contact details.

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Why Custom Contact Fields Matter

Different businesses have different needs when it comes to contact information. Custom fields let you collect the exact data necessary for your marketing and customer management.

For example:

  • An eCommerce store may add a “Preferred Product Category” field to target customers with specific offers.
  • A service provider might add a “Service Location” field to filter contacts by area.
  • A language school could include a “Preferred Language” dropdown to send personalized messages in the user’s language.

By capturing relevant details, you can create more effective, personalized campaigns that increase engagement and sales.

Custom contact fields make your WhatsApp marketing smarter and more personalized, helping your business connect with the right audience in the right way.